This audience is fully bi-lingual, but prefers to speak in Spanish
18 – 34
Degree or GED
Austin’s only contemporary Spanish-language station playing a combination of Bachata, Reggaeton, and Spanish Pop music genres of today and the last 15 years.
Won the Austin Chronicle’s Best of Austin Spanish Station in 2015, 2016, and 2018.
Presented primarily in Spanish with local personalities, LATINO 102.7 sets the trend for Austin’s vibrant, hip, outgoing and ever-growing bilingual population.
Latino Adults 18+ spend over $1 Billion in retail sales in the Austin Metro Area.