Format
- News talk
Target Audience
- 39 year old man, small business owner, professional. Powerful need for news and insight.
- 35 – 64 years old
- Male 65.9% | Female 34.1%
- Mid to upper income
- College degree or more
Key Points
- Austin’s first radio station, Newsradio KLBJ hit the airwaves in 1939 as KTBC and has been a main stay in the market for over 77 years.
- In 1981, KLBJ became “News Talk”, and continues to be Austin’s only 24 hour “News” and “Talk” radio.
- KLBJ-AM can be heard all the way from Dallas, to Corpus Christi, and from Houston to Kerrville.
- The lineup on KLBJ during the weekday has over 150 years of experience on the station, making them Austin’s most experienced and trusted radio personalities.
Local Personalities
The Todd and Oz Show: Todd Jeffries and Patrick Osborn
Weekdays 5:30A – 10A
Mark and Melynda
Weekdays 10A – 11A and 2P – 4P
Our Other Stations
